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WOTC campaign taxi outside the Royal Horseguards

LONDON · A CREATIVE COMPANY

Build a brand
people believe in.

Creative direction, content creation and branding for businesses and personal brands.

Start your SZN Explore our work
Nearly eight years of creative experienceSCROLL TO EXPLORE ↓

A CREATIVE COMPANY / LONDON

We see the possibility.
Then we build it.

SZNS Society is a creative company building brands people believe in. We connect what a brand stands for with how people encounter it.

ABOUT SZNS / 01

The thinking
behind SZNS.

“I see what something could become. I want to take that possibility seriously enough to build it.”

Founded and led by Alejandra Gomez, SZNS brings nearly eight years of experience across branding, social media, campaigns, creative direction and communications. She leads the direction and brings in collaborators around the needs of each project.

Meet the founder

OUR PRACTICE / 02

What we can
build together.

Clear thinking. Considered creative.
The support to make it happen.

01

Creative direction

Ideas and direction for your campaigns, shoots and events.

WHAT THIS CAN INCLUDE

  • Campaign ideas and concepts
  • Shoot planning and art direction
  • Events and brand launches
  • Creative team and production guidance

The final scope is shaped around your brand and brief.

Discuss your project
02

Content

Photography, video and social content that bring your brand to life.

WHAT THIS CAN INCLUDE

  • Photography and video
  • Social media content and planning
  • Campaign content
  • Graphics and editorial design

The final scope is shaped around your brand and brief.

Discuss your project
03

Branding

A clear identity, from your message to your logo and visual style.

WHAT THIS CAN INCLUDE

  • Brand positioning and audience
  • Brand messaging and tone of voice
  • Logo, colours and typography
  • Brand guidelines and rebrands

The final scope is shaped around your brand and brief.

Discuss your project

WORKING TOGETHER / 03

Find your
next move.

A conversation, a focused project
or an ongoing creative partner.

SELECTED WORK / 04

See the direction
in the work.

More projects

Brand direction · Campaigns · Experience

The Gloss

A membership brought to life through content, community and experience.

The brief

Help women understand the value of a beauty and wellbeing membership and build a stronger relationship with the brand.

The approach

Creative direction connected social strategy, content, advertising and publicity with The Gloss Club event. The event brought women together to connect and explore how the yearly membership could support their self-care.

The contribution

During the engagement, reach, engagement and followers increased alongside stronger credibility and more packages sold. These outcomes are described by the founder; no numerical attribution is claimed.

Discuss a project like this

Personal brand · Editorial · Social strategy

Personal Branding

A distinctive public presence, built through editorial ideas and a recognisable rhythm.

The brief

Establish a personal brand and develop an organic audience through a consistent creative and social direction.

The approach

Editorial shoots supplied content for planned campaigns. Bandz Tuesdays became a recurring moment for the audience, while relationships with blogs helped the work travel beyond his own account.

The contribution

The work supported the identity, content and consistency of his public presence. His later journey included a clothing brand and brand partnerships.

Discuss a project like this

Brand strategy · Visual identity · Creative direction

Building brands from the beginning

Giving a founder’s ambition a form they can see, use and grow.

The brief

Translate an idea into a clear identity, with a recognisable look, feel and message.

The approach

The founder’s branding experience spans beauty, trading, products, services, fashion and technology. Each brief starts with the business, its audience and the possibility behind the idea. Positioning and visual direction shape the way it enters the world.

The contribution

A creative foundation that founders can use, develop and feel proud of. The KVision Hair identity visual shown here illustrates this approach; no commercial results are attributed to this image.

Discuss a project like this
Fashion editorial — Creative direction & content

Fashion editorial

Creative direction & content

Upcycle — Fashion storytelling

Upcycle

Fashion storytelling

KVision Hair — Brand identity

KVision Hair

Brand identity

SKYN SKYN — Product photography

SKYN SKYN

Product photography

Allure Level Up — Event content

Allure Level Up

Event content

Allure Level Up — Campaign design

Allure Level Up

Campaign design

Culture in print — Editorial content

Culture in print

Editorial content

SKYN SKYN — Brand experience

SKYN SKYN

Brand experience

Law City

Experiences, captured in motion.

IDEAS & PEOPLE / 05

Inside the Society.

Step inside
01 / JOURNAL

A closer look
at the creative work.

Thoughts on brands, campaigns and the ideas behind them.

02 / SOCIETY NOTES

Something worth
sharing?

Community perspectives attached to Journal articles, reviewed by SZNS before they appear.

Personal brand editorial imagery
03 / WORKSHOPS

Make your
next move.

Monthly sessions · £24.99

YOUR NEXT CHAPTER / 06

Tell us what
you want to build.

A new business. A personal brand. Your next stage. Share your ambition and we’ll help you find the right starting point.

START YOUR SZN

Let’s build something.

I’m here as a

FROM THE JOURNAL

The SZNS Edit

New entries from the SZNS Journal, straight to your inbox.

Thoughts on brands, campaigns, creators and the work behind them.

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